Amy plans your month — what to send, who to, and when — around the holiday calendar, what’s back in stock, your new arrivals, and the sends that have earned you the most. Pick a send to read the email or text and see exactly who gets it before you approve. Nothing goes out unapproved. Your own campaigns sit on the calendar too — schedule, move, edit or send them from here — and a send that has gone out opens its report: reached, opened, clicked and revenue.
Best-practice flows for when a customer does something. They all start off — review each email, then turn on the ones you want.
How the offers Amy sends are doing, the list of offers you allow her to run, and where each one goes out. Amy never runs an offer that is not on your list.
List the offers you are happy for Amy to run — "25% off", "free shipping", "buy 2 get 2". When she writes a campaign she uses whichever of your own live Shopify discounts matches one of them, preferring the code your orders redeem most.
She never runs an offer that is not on this list, and never writes copy promising one. An empty list, saved, is the answer "we do not discount".
An offer marked “no coupon code needed” is a deal your store prices by itself, like a bundle. Amy puts that one on every campaign as it is, with a “No code needed” line instead of a code, and looks for no Shopify code to match it.
Your signup popup’s first-order offer and your post-order store credit are shown here too, but they are set on their own pages — one offer, one home.
Ask Amy how she works, or share an idea that would make her better for your store. If she can’t settle a question, press Ask a person and the Hire Amy team replies in the same conversation.
Everything Amy needs to know about your store, in one place. Pick a section on the left — what she writes with, how she sends, and who is on your list.
Unsaved changes appear in the save bar at the top of the page — review and Save there.
New here? Let Amy draft it
Amy reads your store and fills in your voice, selling points, and never-say list — then you tweak and Save.
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Sending domain
Checking your sending domain…
Just a couple of things from you
Carriers require your EIN to verify the number. It goes straight to the carrier — Amy never stores it.
Opt-in screenshot
Amy generates this from your signup popup — the exact consent step carriers verify. Or upload your own.
From your store — confirm
Amy filled these in from Shopify and your signup popup. Edit anything that isn't right.